October proved to be a good month for Netflix and Disney+, with both platforms posting their highest audience reach of 2023 after debuting series about David Beckham and Coleen Rooney, wife of former Manchester United star Wayne Rooney.
Reach calculates the number of UK viewers who have watched at least three consecutive minutes of a streaming service or linear network channel.
Netflix’s reach stood at 43M last month, while Disney+’s equivalent figure was 27.37M viewers, according to Barb, the UK’s official TV audience research body.
Netflix has not had a better month since December 2022 when its reach was 44.7M at a time when television viewing is high around the festive period.
Disney+’s rating of 27.37M was its best since Barb started reporting audience reach figures for streaming services in October 2022.
Coleen Rooney: The Real Wagatha Story premiered for Disney+ on October 18 and explored her headline-making legal battle with Rebekah Vardy.